With the rise of digital channels, prospecting methods have changed dramatically in recent years. Today customers are savvier, they first learn more about what they are looking for then maybe come to you. This is a unique opportunity to educate your prospects in a targeted manner. To achieve this objective, you are required to offer your customers an experience that reflects both the identity of your brand and respects the social web codes.
Selegua’s journalist frames your communication. Together with you, he defines the goals, the media (social networks, blogs, etc), the editorial line & the rythm to use. He then transcribes your story and highlights your news. This way, Selegua makes your content qualitative, effective and unique.
- Creating written content
- Creating photo and video content
- Creating Audio Content
- Interview, reports, news, promotions…
- Defining editorial line & calendars